For your game to be a true global citizen, it needs to feel native to players from many different cultures.

A multinational release is a complex mission, filled with sidequests galore.

Fortunately, our experienced team can help with all of them, from tweaking app store graphics and Game Store features to crafting marketing strategies and managing multilingual communities.  We know what it takes to make your game connect with new audiences—and thrive in new markets.

Without adaptation, your game could confuse or even offend would-be fans in other countries—but culturalization can help transform your title into a global hit.

Here’s how we can help:

Linguistic

Grammar and punctuation, typos, and contextual issues.

System and UI

String implementation and on-screen defects.

Culturization

Cultural inconsistency and diversity and inclusion.

Audio

Localized voice-over and subtitle synchronization.

How culturalization works at Altagram

We analyze every element of your game—text, assets, colors, graphics, storyline, and style—and suggest ways to adapt them to the culture and preferences of your target players. But don’t worry, even though we’re suggesting changes, the heart of your game still stays the same.

These are the five cultural pillars we focus on in our analysis:

Regional history

Religion and beliefs

Cultural or ethnic tensions

Geopolitical factors

In-game elements like sound, colors, and game mechanics

Here’s what culturalization covers:

Evaluation

With tailored scorecards and feedback forms, we can assess every aspect of your game, from source text and art assets to marketing materials and more.

Marketing

Tailored pre- and post-launch campaigns to expand your game’s reach and user engagement. Can also include targeted keywords and metadata for country-specific SEO.

Production

Full culturalization, text localization, QA, and strategic launch planning.

Promotion

Building key partnerships and boosting visibility on the App Store and Play Store.

Operations

Streamlined sales planning and communication management.

Let us handle the details,
so you can focus on
making an amazing game.

What Our Customers Say

We’re always happy to showcase what our customers have to say about us. Here are only a few testimonials and opinions we’ve gathered.

"We are delighted with the entire process of working with Altagram."

"Altagram's approach to LQA is very thorough, providing detailed daily reports, complete with screenshots and comprehensive bug descriptions. Their meticulous process consistently results in superior outcomes."

"Process was seamless, the team was very helpful and responsive despite our short deadlines and production hiccups. A well trusted partner I'm happy to have on my side!"

Lisa Smith

CEO Company